Copywriter

Gannett   McLean, VA   Full-time
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Req #25772

Thursday, October 27, 2022
Gannett Co., Inc. (NYSE: GCI) is a subscription-led and digitally focused media and marketing solutions company committed to empowering communities to thrive. With an unmatched reach at the national and local level, Gannett touches the lives of millions with our Pulitzer-Prize winning content, consumer experiences and benefits, and advertiser products and services.

Our current portfolio of media assets includes USA TODAY, local media organizations in 46 states in the U.S., and Newsquest, a wholly owned subsidiary operating in the United Kingdom with more than 120 local news media brands. Gannett also owns the digital marketing services companies ReachLocal, Inc., UpCurve, Inc., and WordStream, Inc., which are marketed under the LOCALiQ brand, and runs the largest media-owned events business in the U.S., USA TODAY NETWORK Ventures.

To connect with us, visit www.gannett.com. 

Ventures Endurance, a division of Gannett/USA Today Network, is looking to hire a Copywriter to help deliver consistently compelling copy for close to 100 live and virtual endurance events, including road races, obstacle course events, and cycling. This person will be responsible for inspiring customer engagement at all stages of the customer journey across our race portfolio’s various brands and voices. This person will be joining a full marketing team in a quickly growing company. We work hard but we have a lot of fun along the way!



Responsibilities Include:

· Write engaging copy across a variety of channels and touch points, including: digital (web & advertising), social, email, print, physical event experiences, and PR

· Help craft and refine the copy direction of Ventures Endurance’s branding, marketing, and advertising initiatives

· Implement and maintain brand voice, tone, and style for all unique events in our portfolio at both a national and local level

· Collaborate with marketing team members to execute projects from conception to completion

· Brainstorm exciting ways to create strong and memorable campaign messaging with a compelling narrative

· Translate creative briefs into engaging and effective copy concepts

· Help craft social and digital advertising copy that consistently exceeds industry standards

· Become an expert in all things Ventures Endurance, and know our audiences inside and out

Qualifications:

· 3+ years of copywriting experience with a consumer brand, advertising agency, or in-house creative group

· Meticulous proofreading skills and a mastery of grammar

· Able to multitask and stay organized, with exceptional time management skills

· Ability to edit, elevate, and enhance existing copy

· Must be a self-motivated person who collaborates well with others
· Knowledge and/or passion of the endurance industry a plus, but not essential
 
#LI-REMOTE 
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The annualized base salary for this role will range between $38,700 and $93,150.  Variable compensation is not reflected in these figures and based on the role, may be applicable. Exact compensation may vary based on skills, experience, location, and union representation, if applicable.   

Gannett Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where Gannett employs employees. In addition, Gannett Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with Gannett Co., Inc. Applicants who require such accommodation should contact Gannett Co., Inc.’s Recruitment Department at Recruit@gannett.com.

Other details

  • Job Family Copywriting
  • Job Function General Administration
  • Pay Type Salary
This job is no longer available.

Gannett

McLean, VA