At Luxor, we create an innovative and forward thinking culture that our employees love, and our products reflect this. As a manufacturer of innovative workspace product solutions that are sold to the commercial, educational, industrial and other end markets, we are constantly developing functional products that are value priced. Under our Stand Up Desk Store brand, we create workspace furniture solutions that nurture a healthy and collaborative work environment.
GENERAL PURPOSE:
The Digital Marketing Specialitst is responsible for developing, implementing, and tracking digital marketing campaigns and activities that promote Luxor’s brand and products through the use of email, social media, website pages, online product listings, SEO, blogs, and other initiatives in support of new business and customer sales goals.
This position will work cross-departmentally with the Luxor Sales team to ideate, develop, and finalize the strategy for marketing activities to drive increased sales. The position will then execute these strategies, including the setup and management of emails, build-out and continuous improvement of logic flows, and drip campaigns using Salesforce’s Pardot marketing automation platform to generate leads and drive engagement.
ESSENTIAL DUTIES AND Responsibilities:
OTHER DUTIES AND RESPONSIBILITIES:
SKILLS AND ABILITIES REQUIRED:
EDUCATION AND EXPERIENCE REQUIRED:
Computer equipment and level of software requirements:
Specific Knowledge, licenses, certifications REQUIRED:
SUPERVISORY RESPONSIBILITIES:
TRAINING REQUIREMENTS:
PHYSICAL DEMANDS:
PHYSICAL PROTECTIVE EQUIPMENT:
WORK ENVIRONMENT:
This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employee(s) will be required to follow any other
job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments.
To perform this job successfully, the incumbent(s) will possess the skills, aptitudes, and abilities to perform each duty proficiently. The requirements listed in this document are the essential levels of knowledge, skills, or abilities.
We are an equal opportunity employer and comply with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons because of race, color, sex, pregnancy status, age, national origin or ancestry, ethnicity, religion, creed, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, training, promotion, discipline, compensation, benefits, and termination of employment. We comply with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable state or local law.
EBSCO Industries, Inc.
Gurnee, IL