The Marketing Specialist is also responsible for promoting bikeshare for short trips, commuting and connecting to transit, as part of the County's TDM policies. This position will be required to conduct and attend Capital Bikeshare events and hold Commuter information fairs with employers. This includes the MCLiberty program which requires ongoing Outreach to County agencies and non-profit organizations that service the low-income population. This position is required to track and report bikeshare activity and memberships and conduct a number of other bikeshare-related functions. Candidate will also be responsible for collecting, organizing, analyzing data and compiling reports.
Duties include but are not limited to:
The ideal candidate will have excellent writing and presentation skills, including proficiency with Microsoft Word, PowerPoint and Excel and must be able to effectively use social media. He/she will be able to prepare newsletter articles, publications and display materials, and create simple graphic designs for use in promotional materials, and other communications. The selected candidate will be expected to work independently to conduct outreach and promotional efforts, as well as performing as part of a team.
This position REQUIRES the possession of a valid driver's license from applicant's state of residence and the ability to drive a County vehicle to attend meetings, transport marketing materials, or perform work at locations outside the office. Meetings can occur throughout Montgomery County and elsewhere in the metropolitan area for events, presentations and meetings, and may occur during days, evenings, and/or weekends.
The position REQUIRES lifting and moving objects weighing up to 15 pounds.
Bilingual applicants are encouraged to apply. If the candidate selected for this position possesses multilingual skills, he/she will be required to successfully pass an examination assessing oral communication, reading comprehension, and interpreting skills. For Advanced proficiency, the candidate must also pass an examination requiring translating text from other language to English and vice versa.
OHR reviews the minimum qualifications of all applicants, irrespective of whether the candidate has previously been found to have met the minimum requirements for the job or been temporarily promoted to the same position. This evaluation is based solely on the information contained in the application/resume submitted for this specific position/IRC.
Montgomery County Government is an equal opportunity employer, committed to workforce diversity. Accordingly, as it relates to employment opportunities, the County will provide reasonable accommodations to applicants with disabilities, in accordance with the law. Applicants requiring a reasonable accommodation for any part of the application and hiring process should contact the Office of Human Resources via email to special.accommodations@montgomerycountymd.gov. Individual determinations on requests for reasonable accommodation will be made in accordance with all applicable laws.
Montgomery County Government also provides hiring preference to certain categories of veterans and veterans/persons with a disability. For more information and to claim employment preference, please refer to the Careers webpage on Hiring Preference.
If selected for consideration for this position, you may be required to provide evidence that you possess the knowledge, skills, and abilities indicated on your resume.
EDUCATION: Graduation from an accredited college or university with a Bachelor's Degree.
EXPERIENCE: Four (4) years of professional experience in marketing, advertising, public relations, or a closely related field.
EQUIVALENCY: An equivalent combination of education and experience may be substituted.
LICENSE: Possession and maintenance at all times of a valid Class "C" (or equivalent) driver's license from the applicant's state of residence.
The applications of those individuals meeting the minimum qualifications will be reviewed to determine the extent, relevancy of training, and experience in the following areas:
If selected for an interview, you may be required to provide a writing sample.